Value
Meaning
Future
Designed
Work Fashion_&_Luxury
00 logo

Vudoir

Vudoir is a fashion-centric social media app that aids users in their style choices. By leveraging the power of community, users can post two outfit options and garner votes to help with their decision.

Services
Brand Identity
Industry
Fashion & Luxury

Mucho developed Vudoir’s new brand identity, aimed at capturing the brand’s authentic spirit. The rounded typography reflects Vudoir’s youthful, fun ethos. The ‘V’ in the logo, designed to be a symmetrical icon, doubles as a heart - nodding to social media ‘likes’ and symbolising the community’s love for style and self-expression. This ‘V’ icon is centrally positioned in the app, acting as the intersection between user photos.