La Querola d'Ordino
Architecture in the mountains
La Querola d’Ordino is a unique project, whose most distinguishing element is that, in its morphology and implementation, it becomes a natural extension of the terrain. The imposing silhouette of the building simulates a stratified granite rock, so characteristic of this valley. It is a project of 51 luxury homes in the Ordino Valley, declared a Biosphere Reserve by UNESCO. It is a work that began to be projected in 2008, by the famous French architect Jean Nouvel, in collaboration with the architects Josep Ribas and Jordi Sala.
As part of the project, we created a narrative based on 4 pillars: Sustainability, balance, refuge and genuine. We established an art direction and created a set of photographs for use in communications. We also designed an OOH campaign and updated their online presence with a new website.
