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Prewave actually on NY

Prewave walks the talk: from raising 63M in series B funding, to being featured in Times Square

During its rebranding journey, Prewave set out to expand its mission globally — making supply chains more transparent, resilient, and sustainable. And Prewave is delivering on that promise. And Prewave is bringing that mission to life; the Vienna-based startup was featured on the Nasdaq Tower in Times Square, New York, on October 3rd, celebrated among the 100 most promising early-stage impact startups worldwide on Norrsken’s 2025 Impact/100 list.

Behind these milestones is a brand that walks the talk, turning ambition into tangible impact.

From securing a €63M Series B to fuel global growth and innovation, to being featured in Times Square, Prewave continues to hit milestone after milestone, proving how ambition, paired with action drives real-world impact.

When Prewave partnered with us, the Vienna-based AI startup wanted a rebrand that matched its bold mission. The result is a clear, modern brand with strong strategy, refined design, and a distinctive typographic voice, helping their story come together across global markets.

In Maja Tepeh’s words, Senior Brand Manager at Prewave: “Mucho really believed in this project from the start. They studied us, understood us, and helped us develop a strategy to outpace competitors,” — highlighting how great collaboration can bring focus, clarity, and impact to an ambitious global brand.rrative.

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“We could really tell Mucho believed in this project from the beginning and in what Prewave is. It’s extraordinary how you took it under your wing, studied it, and mastered an understanding of who we are in an extremely short time. We now have the strategy to outpace competitors.”
Maja Tepeh, Senior Brand Manager at Prewave


Explore the full case study here.