Work Architecture_&_Real_Estate
Alexandria Stationery

The Alexandria

The Alexandria is a bespoke collection of 43 new one-, two- and three-bedroom condominiums in the Richmond District of San Francisco. The four-storied Alexandria building has been meticulously designed to elevate the living experience in one of San Francisco’s most historic and vibrant neighborhoods.

The identity was inspired by the graceful Art Deco architecture of the adjacent Alexandria Theatre. Copper foil stamping and a dark grey/brown color palette were derived from the historic Theatre and the architecture of the new condominiums. Mucho was tasked with creating the identity, sales brochure, sales website, email campaigns and sales collateral.

Alexandria Mucho Booklet Cover Stack
Alexandria Stationery 02
Alexandria Registration Cards
Alexandria Mucho Floor Plans 1
Alexandria Mucho Website Mobile