Work Architecture_&_Real_Estate
Casa sagnier logo exterior

Hotel Casa Sagnier

Casa Sagnier, a five-star boutique hotel situated in the heart of Barcelona, Rambla Catalunya, stands as a historical testament to architect Enric Sagnier, a stalwart of the Modernist movement. Being located in one of the most elegant areas of the Barcelona Eixample neighborhood, the challenge was to bring the history of this establishment, which had served as Sagnier’s family home and studio, to the present in a modern and stylish way.

Mucho worked closely with the Casa Sagnier team to craft a rebranding that paid tribute to the rich past of the establishment. In doing so, the focus was on creating a design that encapsulated the unique blend of historic elegance and modern aesthetics.

The design involved developing a unique typeface for the hotel that combined two complementary styles - one reflecting the modernism style with small caps and typographic flourishes and the other being more industrial with rounded terminals based on geometric types and typographic reproduction methods in architecture.

The visual language was defined through a color palette of blue, orange, gold, and white. Blue was chosen to echo the architectural essence, akin to the color of blueprints. Orange was selected to add a contemporary feel in contrast with the blueprint blue, while gold was incorporated to lend an elegant and sophisticated vibe. Sketch-looking illustrations based on Sagnier’s building were used, aligning with the theme of paying homage to the past.

Casa Sagnier logotype
Casa sagnier monogram
Casa sagnier facade
Cafe de larquitecte menu
Casa sagnier type composition
Casa sagnier color range
09 casa sagnier illustration 1
11 casa sagnier notepad
12 casa sagnier stationery
13a casa sagnier signage detail
13b casa sagnier door number
14 casa sagnier signage
16a cafe de larquitecte logo
16b cafe de larquitecte business cards
17 cafe de larquitecte exterior
18a cafe de larquitecte illustration detail
18b cafe de larquitecte exterior light
19 cafe de larquitecte type detail
20 cafe de larquitecte table
21 cafe de larquitecte plate detail
22 cafe de larquitecte menu
23 cafe de larquitecte coasters
24 cafe de larquitecte signage