When they enlisted Mucho for brand design, the initial step involved comprehending the industry and Oylo’s capabilities to craft an effective brand value structure and promise. Developed in collaboration with Oylo’s founding team, our strategic pillars contrasted with the fear-driven narratives of competitors by emphasizing trust. This led to the creation of the baseline “Trust Engineering”, anchoring Oylo’s brand identity in the cybersecurity sector.
In the critical infrastructure sector, where facilities like nuclear power plants, airports, and major logistic systems of companies like Mercadona and Amazon impact over a million people, security is paramount. Oylo is committed to protecting these vital systems through innovative technology and resilience techniques, ensuring uninterrupted service to society’s fundamental needs.