Salesforce Ventures

Salesforce Ventures is the global investment arm of Salesforce, the industry leader in cloud computing. Focused on partnering with the most ambitious enterprise technology companies, they’ve invested more than $3 billion in over 400 companies across 25 countries to date.

Tasked with reimagining the Salesforce Ventures brand, we created a flexible identity that ‘pushes the edge of the cloud’ — transforming their iconic cloud logo into a dynamic graphic device and giving them a distinct visual language that builds on the well-known foundations of the Salesforce brand.